Episode 69

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Published on:

2nd Apr 2025

Struggling to stand out as a speaker? Discover why defining your brand and personal story is the key to success with Lauren Clemett

What’s the #1 mistake emerging speakers make? Hint: It’s NOT just about having a great talk!

Learn why defining your brand and personal story is essential for success in speaking, helping you stand out in a competitive market.  Understand that knowing your audience and their needs ensures your message is clear, impactful, and accessible.  Uncover the secrets of niche marketing, mentorship, and treating speaking as a business—key factors in building a sustainable career.  Overcoming personal challenges, like dyslexia, and leveraging childhood experiences can shape your communication skills and speaker journey.  Your signature talks should be adaptable to different audiences, and continuous engagement after your talk can lead to more bookings.  Patience, passion, and strategic personal branding will position you for long-term growth and visibility in the speaking industry.

Celebrated Speaker Agent, Antoniette Roze, and Leadership Keynote Speaker, Lauren Clemett, shares her journey from a young girl in New Zealand to a sought-after speaker and brand expert. She discusses her early experiences with communication, overcoming dyslexia, and the importance of mentorship. Lauren emphasizes the significance of defining one's brand and niche in the speaking industry, treating speaking as a business, and the need for clarity and direction in messaging. Lauren reveals the nuances of becoming a successful speaker. She emphasizes the importance of signature talks, understanding audience needs, and maximizing engagement to secure bookings. Lauren shares key traits that emerging speakers should cultivate, including passion, patience, and purpose. She also explains why it is important to explore personal branding and awards to enhance a speaker's profile, along with empowering emerging speakers to embrace their unique gifts and talents.

Don’t let your message get lost in the crowd. Tune in now and take your speaking career to the next level!

LEARN MORE at https://taplink.cc/1antoniette


Connect with our guest, Lauren Clemett Lederman at:

https://www.linkedin.com/in/laurenclemett/

https://yourbrandtruenorth.com/


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About the Podcast

SPEAKPact
Speakers, Authors, & Experts leverage SPEAKPACT to bridge the gap between their expertise and the hosts who book them. It is a stage where experts are empowered, connections are formed, and speaking careers are launched to the next level. Celebrated Speaker Agent and large-scale event producer, Antoniette Roze, brilliantly merges thought leaders in wellbeing and optimum performance with the producers who look for them. Cultivate rapport with producers and veteran speakers who share their insider secrets, insights, and strategies to catapult your voice, brand, impact, and income to the next level.
Antoniette understands the struggle of getting seen and heard in today's noisy world and how to set you above the crowd. Seize this unique opportunity to unlock your potential, share your voice, and create your legacy by taking the guesswork and “circling the mountain” out of the equation and elevating you on the direct path to your ultimate targets. Join us as we merge thought leaders in the optimum performance space with the producers who book them and the strategies that make them household names!