Episode 65

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Published on:

5th Mar 2025

Why No One’s Booking You to Speak and Here's How to Fix It! The Secret to Selling Without Selling with Nikki Rausch

Struggling to Sell Your Speaking Services? Learn Why Selling Is More About Conversations Than Closing Deals!

Discover why mastering the skill of selling is essential for speakers, as sales should be viewed as a collaborative conversation focused on the audience’s desired outcomes. Uncover the importance of pre-framing a talk and planting seeds of curiosity to set the stage for engagement, making it easier to recognize and respond to buying signals. Gain insights into how invitations to connect—framed as clear and specific questions—are more effective than assumptions and can transform business interactions.

Learn how managing your internal state and shaping your internal dialogue are key to effective communication, ensuring confidence and clarity in your message. Finally, master the essence of engagement—not as a forced yes-or-no decision, but as a space for dialogue where asking for permission and extending invitations lead to stronger connections and better sales outcomes.

Your SPEAKPact host, Antoniette Roze, sits down with Nikki Rausch to explore the art of selling, particularly for speakers. Nikki delves into her journey in sales, effective strategies for engaging audiences, the importance of understanding buying signals, and the shift from traditional selling to serving. She emphasizes the significance of asking for permission and inviting potential clients into conversations rather than making assumptions. Nikki shares valuable insights for speakers looking to enhance their sales skills and connect with their audience more effectively.

She highlights the power of invitations in communication, particularly in sales and public speaking, and discusses how framing conversations around the audience's needs—rather than one's own—can lead to more meaningful engagement. Nikki also explores the importance of managing one's internal state before speaking engagements and shares strategies to overcome procrastination and hesitation. She concludes by emphasizing the transformative power of asking and inviting others to collaborate or engage, demonstrating how invitations can strengthen business relationships.

Want to Get Booked More as a Speaker? Stop struggling with sales and start having powerful conversations that lead to real opportunities!

Don't miss these must-know strategies! Watch now and start transforming your sales approach into meaningful connections that actually lead to bookings!

LEARN MORE at https://taplink.cc/1antoniette


Connect with our guest, Nikki Rausch at:

https://www.linkedin.com/in/nicolerausch/

https://yoursalesmaven.com/


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About the Podcast

SPEAKPact
Speakers, Authors, & Experts leverage SPEAKPACT to bridge the gap between their expertise and the hosts who book them. It is a stage where experts are empowered, connections are formed, and speaking careers are launched to the next level. Celebrated Speaker Agent and large-scale event producer, Antoniette Roze, brilliantly merges thought leaders in wellbeing and optimum performance with the producers who look for them. Cultivate rapport with producers and veteran speakers who share their insider secrets, insights, and strategies to catapult your voice, brand, impact, and income to the next level.
Antoniette understands the struggle of getting seen and heard in today's noisy world and how to set you above the crowd. Seize this unique opportunity to unlock your potential, share your voice, and create your legacy by taking the guesswork and “circling the mountain” out of the equation and elevating you on the direct path to your ultimate targets. Join us as we merge thought leaders in the optimum performance space with the producers who book them and the strategies that make them household names!